9 Ways PR Freelancers Can Build New Business

The requests for independent PR freelancers is booming but finding steady new business can be a challenge. Companies and agencies are increasingly turning to this segment of talent to get

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Tips for Remote Podcast Recording – Getting it Right

Podcasting, it’s everywhere and the medium is growing. At last year’s Independent PR Summit, Nick Ruffini with Revoice Media walked us through best practices when evaluating podcasting for clients or

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PR Takeaways From Agency of the Future Panel at 4A’s Transformation

The 4A’s Transformation conference happened last week in downtown Los Angeles. While the topics focus primarily on the advertising and marketing industry, some content stood out as also applicable to

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What Exactly is the Radix Collective?

As we head into April and the final weeks before the first Radix Collective Independent PR Summit, I want to take a minute to talk about what Radix Collective is

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11 Ways For a Client To Be a PR Success

A few months ago we participated in a client RFP. The first phase of their search involved an initial RFI with a lot of smart and detailed questions.  There was

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